The Power of Positive Shopping campaign (POPS) is all set to do some radical matchmaking!
The UK is a global leader in the creative industries, generating £87.4bn a year for the UK economy. Despite this, our sustainable local makers, designers and artisans struggle to survive.
Change is happening at an alarming rate in this fast-paced economy. Artisan schools are closing, spaces for makers are losing funding and the demand for high-end ethical products is limited.
However, things are starting to change for the better as businesses and consumers begin to question the effects of hyper-production on the environment. We’re witnessing the rise of new business models with purpose and ethics as core values.
Giving Britain’s ethical makers a fighting chance.
Blue Patch is a social enterprise and online directory that promotes high-end sustainable and local businesses.
We’ve launched the POPS campaign as a response to key issues that our 300+ members have voiced to us over the past two years – the lack of time and resources to get their products seen by consumers who care.
Our campaign is wholly practical, helping Britain’s makers and producers to colonise an ‘alternative retail market’, one that’s collaborative, flexible and a bridge to their target market.
We’re matching people with space to small business owners. It could be a shop window, an office foyer, a showroom or shop counter. Empty shops, a department store or a super store, all present wonderful opportunities for small businesses – they’ll ‘pop-up’ with exciting products, injecting energy and passion into the local economy.
The Power of Positive Shopping is not only about encouraging the business community to take part and support unique small businesses, artisans and small batch manufacturers but also about raising awareness for sustainable, ethically-made local goods and to foster the circular economy.
Fostering sustainability in business.
100% of Blue Patch’s income supports local sustainable business including renewable energy, education, community and conservation programmes.
We believe that the time is ripe to embrace low carbon production, bolstering the circular economy and encouraging a culture of ‘made to last, repair and reuse’.
With the harsh reality of climate change being challenged by vested political interests, British businesses can leap ahead of the crowd, becoming an inspiration to all by protecting the environment and the local economy – after all they belong together!
The campaign has immediate access to some of the most exceptional sustainable businesses from the tip to the toe of the British Isles. Just to name a few, Orkney Chairs from Kirkwall, Celtic & Co in Newquay, Cornwall, Brambleberry Jams in Lisburn, Northern Ireland, ethical fashion brand Kitty Ferreira in Catford, south London.
POPS supporters can therefore select from a curated community of really ethical SMEs – the campaign ticks both the local and sustainable boxes.
Creating positive partnerships.
The first POPS partnership is with the aptly named ‘The Collaborative Store’ in Marylebone, London, a lifestyle store bursting with beautiful things from fashion to furniture.
An enthusiastic champion of creative businesses, store owner Elena Todary offers something not widely available – good quality products with a clear ethical and sustainable provenance.
Please drop by and view work by Blue Patch members Alison Bickmore, Mary Goodman Afid Design and One Nine Eight Five at The Collaborative Store: 58 Blandford St, Marylebone, London W1U 7JB. Opens 11am – 7pm Monday – Saturday and Sunday 12am – 6pm. You can find The Collaborative Store on Facebook.
If you can help with the campaign by offering space or sponsorship, we’d love to hear from you. We’ve created The Power Of Positive Shopping and The Power of Positive Business logos for supporting organisations – we hope you’ll join the campaign.
We’re a social enterprise, ticking your social responsibility box and we welcome everyone to work together to promote creativity, diversity and excellence – something for our country to celebrate – across the British Isles.
If you know a business that could benefit from participation, we’d love to hear from you so please do email us.
Visit www.bluepatch.org to meet our ethical members and find sustainable goods and services for you and your business.
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