The Power of Positive Shopping campaign (POPS) is all set to do some radical matchmaking!
The UK is a global leader in the creative industries, generating £87.4 bn a year for the UK economy. Despite this our sustainable local makers, designers and artisans struggle to survive.
Change is happening at an alarming rate in this fast-paced economy. Artisan schools are closing, spaces for makers are losing funding and the demand for high-end ethical products is limited.
However, things are starting to change for the better as businesses and consumers begin to question the effects of hyper-production on the environment. We’re witnessing the rise of new business models with purpose and ethics as core values.
Giving Britain’s ethical makers a fighting chance.
Blue Patch is a social enterprise and directory that promotes high-end sustainable and local businesses.
We’ve launched the POPS campaign as a response to key issues that our 400 + members have voiced over the past three years – the lack of time and resources to get their products seen by customers.
Our campaign is wholly practical, helping Britain’s makers and producers to colonise an ‘alternative retail market’, one that’s collaborative, flexible and a bridge to their target market.
We’re matching people with space with business owners. It could be a shop window, an office foyer, a showroom or shop counter. Empty shops, a department store or a super store, all present wonderful opportunities for small businesses – they’ll ‘pop-up’ with exciting products, injecting energy and passion into the local economy.
The Power of Positive Shopping is not only about encouraging the business community to support unique small businesses, artisans and small batch manufacturers but also about raising awareness for sustainable, ethically-made local goods and to foster the circular economy.
Fostering sustainability in business.
100% of Blue Patch’s income supports local sustainable business, renewable energy, community and conservation programmes.
We believe the time is ripe to embrace low carbon production, bolstering the circular economy and encouraging a culture of ‘made to last, repair and reuse’.
With the harsh reality of climate change being challenged by vested political interests, British businesses can leap ahead of the crowd, becoming an inspiration to all by protecting the environment and the local economy – after all they belong together!
The campaign has immediate access to exceptional sustainable businesses across the British Isles. Just to name a few, Orkney Chairs from Kirkwall, Celtic & Co in Newquay, Cornwall, Brambleberry Jams in Lisburn, Northern Ireland, ethical fashion brand Kitty Ferreira in Catford, south London.
POPS supporters can therefore select from a curated community of really ethical SMEs – the campaign ticks both the local and sustainable boxes.
Creating positive partnerships.
The first POPS partnership is with the aptly named ‘The Collaborative Store’ in Marylebone, London, a lifestyle store bursting with beautiful things from fashion to furniture.
An enthusiastic champion of creative businesses, store owner Elena Todary offers something not widely available – good quality products with a clear ethical and sustainable provenance.
Please drop by and view work by Blue Patch members Alison Bickmore, Mary Goodman Afid Design and One Nine Eight Five at The Collaborative Store: 58 Blandford St, Marylebone, London W1U 7JB. Opens 11am – 7pm Monday – Saturday and Sunday 12am – 6pm. You can find The Collaborative Store on Facebook.
We welcome everyone to join the campaign to promote local business, creativity, sustainability and excellence across the British Isles.
If you can help with the campaign by offering space or sponsorship, we’d love to hear from you. We’ve created The Power Of Positive Shopping and The Power of Positive Business logos for supporting organisations – we hope you’ll join the campaign.
Could your business benefit? We’d love to help, please email us.
Find out about membership of Britain’s most ethical business community.
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